Prameswari, N., Nuraeni, N. and -, N. 2025. The Impact of Live Streaming and Flash Sale on Gen Z Purchase Intention in Shopee. Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE). 8, 1 (Jul. 2025), 8696-8710. DOI:https://doi.org/10.31538/iijse.v8i3.7149.