Ramdani, L., Komaladewi, R. and Yudha, R.T. 2025. The Effect of Live Streaming Interaction on Consumers’ Purchase Intention in Bandung City: Social Presence as a Mediation Factor. Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE). 8, 1 (Jul. 2025), 8384-8399. DOI:https://doi.org/10.31538/iijse.v8i1.7276.