Putri, D. and Dermawan, R. 2025. The Effect of the Riize Brand Ambassador and Brand Image on Purchase Decision of Richeese Nabati Products on Gen Z in Surabaya. Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE). 8, 3 (Sep. 2025), 11122-11130. DOI:https://doi.org/10.31538/iijse.v8i3.7405.