Firmansyah, Muhammad, and Lailatul a. 2026. “The Influence of Influencer Marketing and Online Customer Reviews on Purchasing Decisions With Brand Image As an Intervening Variable (A Study on Gen Z Consumers of Mykonos Perfume at TikTok Shop in Malang)”. Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) 9 (2), 14084-97. https://e-journal.uac.ac.id/index.php/iijse/article/view/10541.