Clarinta, Laisya, and Budi Prabowo. 2025. “The Role of Product Placement, Celebrity Endorser, & Product Innovation in Brand Awareness Wall’s Popcornetto”. Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) 8 (3), 15390-404. https://doi.org/10.31538/iijse.v8i3.6548.