Sari, P. and Prabowo, B. (2026) “Influence of Perceived Value, Variety Seeking, and Promotion on Brand Switching on Fashion Products in E-Commerce (Study on Shopee Customers in Surabaya)”, Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE), 9(1), pp. 3410-3424. doi: 10.31538/iijse.v9i1.7114.