Azzahra, N., Fitriyah, Z. and Sholihah, D. D. (2025) “Determinants of Eco-Friendly Product Adoption: The Role of Green Marketing, Environmental Awareness, and Price Perception in Shaping Consumer Decisions”, Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE), 8(3), pp. 13932-13943. doi: 10.31538/iijse.v8i3.7648.