Maharsany, N., and Y. B. Kusuma. “Optimizing Event Marketing Strategies in Increasing Brand Awareness at Ichigo Daifuku Surabaya”. Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE), Vol. 8, no. 3, Aug. 2025, pp. 9780-7, doi:10.31538/iijse.v8i3.7218.