Hartono J, Patricia J, Tania V, Hendijani RB. Analysis of Influential Factors on Generation Z’s Impulsive Buying Behaviour in Context of E-Commerce Beauty Product Purchases. IIJSE [Internet]. 28May2026 [cited 28May2026];9(2):12174-92. Available from: https://e-journal.uac.ac.id/index.php/iijse/article/view/10107