Plasza Y, Archie A. THE EFFECT OF SERVICE QUALITY ON CUSTOMER LOYALTY: CUSTOMER SATISFACTION AS AN INTERVENING VARIABLE AT HELLEN HEALTH AND BEAUTY SALON, KARIMUNTING VILLAGE. IIJSE [Internet]. 22Jun.2026 [cited 23Jun.2026];9(2):16036-48. Available from: https://e-journal.uac.ac.id/index.php/iijse/article/view/10320