Indonesian Halal Product Certification Realization Strategy by the Halal Product Guarantee Organizing Agency (BPJPH)
Abstract
The Halal Product Guarantee Organizing Agency (BPJPH) is implementing the mandate of the Ministry of Religion of the Republic of Indonesia which is targeting 10 million halal-certified products by October 2024 to make Indonesia the world's halal center. BPJPH has implemented various strategies to realize this target. Through this qualitative research, it was found that by early 2024 it had been realized that 4,591,573 products are halal certified. The strategy that best shows its optimality in achieving this realization is the existence of a self-declared halal certification registration route, the SiHalal application, and the Sehati program. With the success of the strategy and realization of halal certification, BPJPH won two awards from prestigious events in the field of Information Technology in the form of the TOP Digital Award 2023.
Downloads
References
Abduh, M. and Atiah, I. (2023). Implementation of Halal Product Guarantees Post Ratification of the Job Creation Law and Its Implications for Micro Business Actors in Banten Province. Economy, Finance, Investment and Sharia (ECUITAS), 4 (3).
Ali, M. N. (2023). Optimizing Assistance for the Halal Certification Process for MSEs in Cirebon. Inclusive: Journal of Economic and Islamic Law Research Studies, 8 (1).
Astuti, R. P., et. al. (2023). Model Implementation of Halal Certification Essence for Micro, Small, and Medium Business in East Java. International Journal of Professional Business Review, 8 (7).
Badriyah, N., et. al. (2023). Product Halal Certificate Assistance to MSMEs in the Food and Beverage Sector in Grati District, Pasuruan Regency. Kumawula: Journal of Community Service, 6 (3).
BPJPH Ministry of Religion of the Republic of Indonesia. (2020). BPJPH Ministry of Religion Strategic Plan 2020-2024.
BPJPH. (2023). Having SIHALAL, BPJPH Ministry of Religion Wins Two Top Digital Awards 2023. https://bpjph.halal.go.id/detail/punya-sihalal-bpjph-kemenag-sabet-dua-penghargaan-top-digital-awards-2023.
BPJPH. (2023). Business Strategic Plan 2020-2024 (Second Revision).
Bungin, B. (2017). Qualitative Research Data Analysis. Jakarta: PT Raja Grafindo Persada.
David, H. J. (2013). Strategic management. Yogyakarta: ANDI.
Donny, A. and Kurniawan, B. (2023). Evaluation of the Implementation of the Halal Product Guarantee Certification Policy in Encouraging the Development of Micro, Small and Medium Enterprises Post-Covid-19. Publica, 11 (2).
Faridah, H. D. (2019). Halal Certification in Indonesia: History, Development and Implementation. Journal of Halal Product and Research, 2 (2).
Hasan, K.N.S. (2014). Legal Certainty of Halal Certification and Labeling of Food Products. Journal of Legal Dynamics, 14 (2).
Indah. (2023). This product must be certified halal in 2024, Ministry of Religion: There are sanctions for those who haven't!. https://halalmui.org/mengejar-target-10-juta-sertifikat-halal-2024/.
Isnawati. (2022). BPJPH Provides Halal Product Process Assistance to Micro and Small Enterprises. https://jatim.kemenag.go.id/berita/529761/index.html.
Kasanah, N. and As Sajjad, M. H. (2022). Potential, Regulations, and Problems of Free Halal Certification. Journal of Economics, Law, and Humanities, 1 (2).
Lincoln and Guba. (2013). Qualitative Research. Singapore: Mc. Graw Hill. Book Co.
LPPOM MUI. (2022). Halal Journal. Bogor: LPPOM MUI.
Malahayati, E. N. and Faizah, N. A. (2023). Socialization of the Free Halal Certification Program (SEHATI) Self-Declair Scheme for Micro, Small and Medium Enterprises (MSMEs) in Ringinrejo Village. Journal of Community Service and Empowerment Innovation, 3 (1).
Mardiyah, et. al. (2023). Self Declare Certification Education for Micro, Small and Medium Enterprises (MSMEs) in the District Genteng Kota Surabaya. Empowerment: Journal of Community Service, 2 (3).
Mastuki. (2021). Halal Certification Update in Indonesia: Expectations and Reality. https://kemenag.go.id/read/update-ertification-halal-di-indonesia-ekspektasi-dan-kenyataan-8njgk.
Miles and Huberman. (2012). Qualitative Data Analysis, Sourcebook to Challenge New Methods. Jakarta: UI Press.
Mohammad, W. and Maulidiyah, N. R. (2021). Halal Certification for Micro and Small Industries of The Food and Beverage Sector in East Jakarta City, Bekasi City, and Gresik Regency. International Journal of Social, Service, and Research, 1 (1)
Moloeng, L. J. (2016). Qualitative Methods. Bandung: PT. Rosdakarya Teenager.
Mya, V. A. N. and Handayani, T. (2023). Interest of Micro Business Actors in the Food and Beverage Sector in DKI Jakarta in the Free Halal Certification Program. Islamic Economics and Business Review, 2 (2).
Nasori, et. al. (2022). Mapping East Java Micro, Small and Medium Enterprises Towards Halal Certification in 2024. Journal of Community Service-LPPM ITS.
Ningrum, R. T. P. (2022). Problematics of the Obligation of Halal Certification for Micro and Small Enterprises (UMK) in Madiun Regency. Istithmar: Journal of Sharia Economic Studies, 6 (1).
Nurulliah, N. (2023). Culinary MSMEs in West Java Encouraged to Immediately Have Halal Certification. https://www.ikiran-rakyat.com/jawa-barat/pr-018095196/umkm-kuliner-di-jawa-barat-dibangun-segera-oleh-certifikat-halal?page=all.
Pohan, S. et. al. (2024). Analysis of Digital Communication of Sihalal Applications for MSME Owners in Serdang Bedagai Regency. Mukasi: Journal of Communication Sciences, 3 (1).
Robbins, S. (2015). Organizational Behavior. Jakarta: Salemba.
One Data from the Indonesian Ministry of Religion. (2024). Halal Certification Dashboard. http://olap.halal.go.id/public/dashboard/93784e9b-386a-4806-8aac-f7137c150c15.
Sayekti, N. W. (2014). Halal Product Guarantee from an Institutional Perspective. Journal of Economics & Public Policy, 5 (2).
Siddiq, A. et. al. (2021). Exploring the Interaction among MUI, Fatwa Commission and LP POM MUI on Halal Products (A Study on Public Response to Halal Product Certification and Its Factors. International Journal Documentation & Research Institute, 7 (12).
Sihombing, P. L. T. and Batoebara, M. U. (2019). Strategy for Improving Employee Performance in Achieving Company Goals at CV Multi Baja Medan. UNDHAR Medan Reform Public Journal, 6.
Sudaryono. (2012). Research Methodology. Depok: Rajawali Press.
Sugiyono. (2012). Statistics for Research. Bandung: Alphabeta.
Warto and Syamsuri. (2020). Halal Certification and its Implications for Halal Product Business in Indonesia. Journal of Islamic Economics and Banking, 2 (1).
Yana. (2023). Chasing the Target of 10 Million Halal Certificates by 2024. https://kemenag.go.id/pers-rilis/produk-ini-besar-bersertifikat-halal-di-2024-kemenag-ada-sanksi-bagi-yang-belum-hdyhh9.
Copyright (c) 2024 Ismatul Khayati
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
Authors who publish with this journal agree to the following terms:
- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.
